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Email Marketing Tips, Know Your Customers Needs

Email Marketing Tips,

Know Your Customers Needs.

This is a quick video of information for you to remember about your prospects and your email marketing campaign.

Thanks for watching.

 

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An Average Customer Life Cycle

One way for subscribers to your marketing is to your newsletter after purchasing online. She or he has already purchased something, which is great, but what can you do to foster that all-important sense of customer loyalty and encourage her to purchase again?

A couple of months later you target her or him with an email, which she clicks on. The person also clicks through the links within the email, which takes her back to your website, demonstrating a continued interest in the brand.

After that, they visit your website and demonstrates their current interests by browsing different product pages, indicating a probability that she will buy again.

A few months after that the person highlights the quality of her engagement by sharing your product on Facebook, demonstrating her customer advocacy and growing your brand for you.

A little while after that, she likes and shares your updates on Facebook, positioning herself as a brand ambassador and boosting your reach into communities and networks that you might never have had access to before.

 

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One response to “Email Marketing Tips, Know Your Customers Needs”

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